For over 175 years Farlows has been at the forefront of sporting excellence and since 1840 anglers heading to fish destinations across the world have visited for the equipment, clothing and expertise they required to make their sporting dreams become reality.
The combination of traditional service values with cutting edge technology, together with a team possessing an unrivalled expertise of every species and destination, means that Farlows remains a Mecca for globetrotting country sports enthusiasts.
With the launch of Farlows Travel in January 2017 we have now become the one-stop-shop for the sporting experience of a lifetime, affording travellers the opportunity to not just purchase the requirements for their trip, but also to engage face-to-face with our expert team and to receive the very best advice and information to ensure the success of their trip.
Farlows Travel is headed by Roddy Hall, an experienced and accomplished angler who has spent over twenty years organising travel to destinations all over the globe. Roddy is supported by a full team of angling, travel and customer service experts. The company offers only the finest, specially selected locations and hosted trips, so you may book secure in the knowledge that you will be looked after every step of the way.
Roddy is the manager of Farlows Travel and one of the world’s key players in the fishing travel business.
With his love of fishing and shooting established at an early age, Roddy started his career guiding and offering tuition on the English chalkstreams. He then moved onto guiding in The Bahamas before joining one of the prime Russian salmon destinations as manager of the Ryabaga Camp on the Ponoi River.
After leaving the Ponoi Roddy managed operations and sales for the Yokanga Lodge in Russia, a premier ‘big fish’ salmon river in the north of the Kola Peninsula, and a challenging one for proficient salmon fishers looking for a 30 or 40lb fish. He has also been involved in marketing and sales for many other other worldwide destinations, including the Seychelles, Iceland, the Caribbean and South America. During ten years living in South Africa, Roddy explored many fishing opportunities and new destinations, including multiple trips to Mozambique, Zambia, Botswana and Kenya.
The president of Farlows, Vladimir is the owner of the Atlantic Salmon Reserve on Russia’s Kola Peninsula, the first conservation area for Atlantic salmon, and one of the most iconic destinations for salmon fishers across the world.
Vladimir started fishing in the company of his brother aged just three, using basic tackle to catch gudgeon, perch and pike and he quickly developed a love of ice fishing (a passion he still has) before discovering fly fishing some 20 years ago.
Vladimir has fished in almost every corner of the world where fish will take a fly, whether that be salmon, giant trevally, tarpon, triggerfish, trout or golden dorado. From Bolivia to British Columbia, and from Greenland to Cuba Vladimir has fished them all and, although he enjoys flats fishing, salmon fishing remains his number one love, particularly on his beloved Kharlovka, East Litza, Rynda and Zolotaya rivers that comprise the Atlantic Salmon Reserve.
Chairman and CEO of Farlows International, Justin grew up in Colorado and started his angling career guiding for a top fishery and, after gaining a degree in environmental science, he discovered the joys of fishing in South America, where he started guiding in central Patagonia before moving onto Rio Gallegos and Rio Grande.
Starting his salmon fishing career on Russia’s Varzuga river, Justin became manager of all five camps on the river before his appointment as fishing director of the Atlantic Salmon Reserve in 2001. He has also managed camps in Iceland and Venezuela where, at Los Roques, he experienced fishing for bonefish and tarpon, caught permit to 25lb and a 300lb marlin on the fly. Over recent years he has developed a serious passion for the southern atolls of the Indian Ocean.
Widely recognised as one of the finest salmon anglers in the world Justin has managed some of the world’s wildest fishing destinations and knows exactly how to ensure the travelling angler is fully prepared for them.
He has met kings, queens and princes; lords and ladies; dukes and maharajahs and has fished with most of the greatest anglers of our generation.
Introduced to fishing at the age of six, fishing for mahseer with his father in India, his passion for angling has since taken him all over the globe and he has fished in Belize, The Bahamas, Cuba, Mexico and Florida for saltwater species. Freshwater fishing for game fish has led him to Norway, Canada, Russia, Alaska, Chile, India, Nepal and New Zealand. He has also fished in Australia for a huge range of fresh and saltwater species and his knowledge of UK fisheries is legendary.
No matter where in the world you are heading to fish, Brian will not only give you the top advice, he will probably tie the killer fly for you too, and is network of contacts is probably the best in the UK, if not the world!
Chris has worked for the Farlows Group since 2008 and is currently the Farlows Group Tuition Manager.
He has a broad fishing background and is a highly experienced instructor in both single and double-handed disciplines for trout and salmon and has extensive experience guiding on chalkstreams for trout in the summer and grayling in winter. He runs highly successful salmon fishing and casting courses in Scotland and Wales throughout the year.
If you would like to hone your casting skills before you travel, to make sure you put your fly on the fish every time, then Chris is the man to speak to.
Based on the Welsh borders, Danny has been fishing for over 40 years, working for the Farlows Group for over 20 years, and has travelled the world in pursuit of many different species of fish.
He has fished for Atlantic salmon in Russia, Norway and Canada and still gets the chance to fish most of the UK rivers including the rivers: Wye, Usk, Spey, Tweed and Tay when the opportunity arises.
Danny has also visited saltwater destinations in search of bonefish, tarpon and permit, including Cuba and Venezuela and has fished North Carolina, for false albacore and red fish.
Despite his extensive travels Danny is still a very keen trout angler, on both rivers and lakes, and really enjoys boat fishing on reservoirs such as Chew Valley and Blagdon.
With a solid background in high-level customer service, Valentina is skilled in customer relations and experienced in handling a full range of concierge, travel, lifestyle and event management services.
Valentina joined Farlows in 2015, gained invaluable experience working as a lodge manager at the Kharlovka Camp on the Atlantic Salmon Reserve and is currently responsible for helping to coordinate of the delivery of the Farlows Travel experience from initial booking through to post-trip follow-up. Valentina also acts as a liaison with our partner operators and fishing lodges and compiles marketing material for the Russian fishing media.
Maria joinedthe company in 2011 and is the project manager at Farlows Travel with her main focus upon sales, marketing and establishing and maintaining relationships with agents. Maria is also responsible for the management of the Atlantic Salmon Reserve and hosts weeks as camp manager in the lodges on the Rynda and Kharlovka.
Maria knows how to fish but says she lacks practice, although she does dream of fishing with the Farlows Travel team in the Seychelles one day!